Smoothie brand Savsé re-hires instinct pr

instinct pr has been re-appointed by smoothie brand Savsé to launch a baby food product, My First Savsé, and manage UK PR for the core Savsé range. instinct will manage the launch of My First Savsé, “Europe’s first ever cold-pressed baby food”. The campaign will be fronted by a celebrity ambassador, and supported by a… Continue reading Smoothie brand Savsé re-hires instinct pr

M&S appoints Phipps as UK PR agency for beers, wines and spirits

Food and drink PR agency Phipps has been appointed by Marks & Spencer as its retained PR agency for the retailer’s Beers, Wines, and Spirits division. The appointment comes after M&S launched its first Bordeaux En Primeur wine collection earlier this month. The high street retailer said these new additions to its Fine Wine category will make… Continue reading M&S appoints Phipps as UK PR agency for beers, wines and spirits

Golin wins Green & Black’s brief

Golin has been appointed by chocolate brand Green & Black’s to handle its consumer PR. Established in 1991, Green & Black’s joined Cadbury in 2005. The brand is known for its ethically-sourced, premium chocolate and was the first Dark 70% chocolate bar in the UK. Golin’s brief includes responsibility for its consumer press office, as well as… Continue reading Golin wins Green & Black’s brief

Purity hands brief to TASTE PR

Consumer PR and marketing agency TASTE PR has been appointed by drinks company Purity to provide consumer and trade PR support, following a competitive pitch. Purity has briefed TASTE PR to elevate its existing credentials and communicate relevant news across both its Firefly and JUICEBURST brands. The Firefly brand launches a collaboration this month with… Continue reading Purity hands brief to TASTE PR

Pollen + Grace hires Hope&Glory

The founders of nutrition business Pollen + Grace has brought in Hope&Glory to help build the brand after securing new retail distribution. London-based Pollen + Grace was started by Stephanie Johnson and Kristina Komlosiova in 2015. Having worked in the events industry, the idea for the business was came from a frustration at the lack… Continue reading Pollen + Grace hires Hope&Glory

Wagamama hires Talker Tailor Trouble Maker as it celebrates 25th birthday

Creative comms shop Talker Tailor Trouble Maker has been named as the newly-appointed UK consumer PR agency for pan-Asian restaurant brand Wagamama, which celebrates it 25th anniversary this year. The agency, which won the account following a competitive pitch, will cover restaurant launches, including Wagamama’s new flagship sites in Edinburgh and London, and various seasonal… Continue reading Wagamama hires Talker Tailor Trouble Maker as it celebrates 25th birthday

Refresh PR wins Gourmet Meat Club brief

Gourmet Meat Club has appointed Refresh PR and creative agency Modern English to lead a new campaign to raise awareness of its membership-based gourmet meat delivery service. Based in Lancashire, GourmetMeatClub.co.uk works with fully-trained butchers to supply hand-cut meat delivered direct to consumers across the UK. Refresh PR has been tasked with increasing awareness of… Continue reading Refresh PR wins Gourmet Meat Club brief

SodaStream hands brand repositioning brief to Alfred

SodaStream, the ‘sparkling water maker’, has chosen Alfred as its lead UK comms consultancy to drive brand repositioning and UK expansion. With operations in 45 countries, SodaStream enables consumers to turn tap water into sparkling water, flavoured sparkling water and cocktail tonics. Alfred has been briefed to increase brand awareness and market growth, with a particular focus… Continue reading SodaStream hands brand repositioning brief to Alfred

Craft beer Fourpure hires Storm Communications

Storm Communications has been handed a PR brief by London-based craft beer producer Fourpure Brewing Company, following a competitive pitch. Based in Bermondsey, Fourpure was founded in 2013 by brothers Dan and Tom Lowe. The last four years has seen a rapid rise in production, going from an empty warehouse to producing more than 1.2… Continue reading Craft beer Fourpure hires Storm Communications

PR Case Study: Young’s Gastro Date Night

To help position Young’s Seafood’s Gastro range as the perfect partner to Valentine’s Date Night, Kazoo sent a barbershop quartet to surprise and serenade journalists, complete with personalised ditties and a luxury hamper for their very own Young’s date night. Campaign: Giving journalists a Young’s Gastro Date Night! Client: Young’s Seafood PR Team: Kazoo PR… Continue reading PR Case Study: Young’s Gastro Date Night