PR Case Study: Speed – BuzzBites

Speed devised a thought leadership campaign, BuzzBites, to enable Nestlé Professional to gain cut-through in a competitive industry. Campaign: BuzzBites Client: Nestlé Professional PR Team: Speed Timing: Nine months across 2017 Summary Nestlé Professional tasked Speed to come up with an innovative new PR model. Using social listening tools and media analysis, Speed planned and… Continue reading PR Case Study: Speed – BuzzBites

PR Case Study: AmazeRealise – #AutoTraderGoals

AmazeRealise helped Auto Trader capitalise on the World Cup despite not being a sponsor through its #AutoTraderGoals campaign, which evolved as England progressed through the competition. Campaign: #AutoTraderGoals Client: Auto Trader PR Team: AmazeRealise and Mynt Timing: June-July 2018 Summary While football might not have come home for England, Auto Trader, the UK’s largest digital… Continue reading PR Case Study: AmazeRealise – #AutoTraderGoals

PR Case Study: Speed – Pitch Perfect for Pawchestra

Speed used the idea of a classical music designed for dogs to help promote dog nutrition brand EUKANUBA’s new lifelong wellbeing messaging to its key target audience at Crufts.  Campaign: Pitch Perfect for Pawchestra with EUKANUBA Client: EUKANUBA PR Team: Speed Timing: March Summary Speed looked to leverage EUKANUBA’s new brand positioning focusing on lifelong… Continue reading PR Case Study: Speed – Pitch Perfect for Pawchestra

PR Case Study: Palm PR – Love at first bite

Palm PR helped Choc on Choc to promote its range of layered chocolates by tying in the company’s products with Prince Harry and Meghan Markle’s wedding. Campaign: Love at first bite: Launching Choc on Choc’s Harry & Meghan Chocolates Client: Choc on Choc PR Team: Palm PR Timing: 2 months Budget: £750 Summary With seasonal… Continue reading PR Case Study: Palm PR – Love at first bite

PR Case Study: Switched On – The Other Harry & Meghan

Switched On used the hype around Prince Harry and Meghan Markle’s wedding to help promote the Sheraton Grand London Park Lane as a wedding venue. Campaign: The Other Harry & Meghan Client: Sheraton Grand London Park Lane PR Team: Switched On Timing: May 2018 Summary To showcase its suite of art-deco wedding facilities, the Sheraton… Continue reading PR Case Study: Switched On – The Other Harry & Meghan

PR Case Study: Red Consultancy – The Rubbish Café

Emily Morgan, managing director – consumer at Red Consultancy, discusses how the agency helped Ecover to launch the Rubbish Café. Campaign: The Rubbish Café Client: Ecover PR team: Red Consultancy Summary In 2016, less than half of all plastic bottles were collected for recycling and only 7% of those were turned into new bottles. The resulting… Continue reading PR Case Study: Red Consultancy – The Rubbish Café

PR Case Study: Pelican Communications – Steel for Packaging

Pelican Communications helped the Association of European Producers of steel for packaging (APEAL) to promote an animation highlighting the benefits of steel packaging. Campaign: Steel for Packaging Client: APEAL – the Association of European Producers of steel for packaging PR Team: Pelican Communications Summary APEAL produced an animation to highlight the role steel for packaging can… Continue reading PR Case Study: Pelican Communications – Steel for Packaging

PR Case Study: Speed Communications – Bidfood’s Christmas Gift

Speed Communications helped Bidfood to create engagement and resonate with customers who would be working over Christmas through the Bidfood’s Christmas Gift campaign. Campaign: Bidfood’s Christmas Gift Client: Bidfood PR team: Speed Communications Timing: October 2017 – December 2017 Summary Bidfood, a UK-based food wholesaler, tasked Speed with coming up with a campaign that would create emotional engagement and resonate… Continue reading PR Case Study: Speed Communications – Bidfood’s Christmas Gift

PR Case Study: TVC Group – Farm Safety Week

TVC Group helped the Farm Safety Foundation to promote Farm Safety Week and raised awareness of the impact farm accidents can have on farmers and their families. Campaign: Farm Safety Week Client: Farm Safety Foundation PR Team: TVC Group Timing: July 2017 Budget: £10,000 Summary The Farm Safety Foundation wanted to raise awareness of its brand… Continue reading PR Case Study: TVC Group – Farm Safety Week

PR Case Study: Brands2Life – Cards With Heart

Brands2Life helped Moonpig’s Valentine’s Day cards to stand out by forming a partnership with NHS Blood and Transplant to send organ donor cards to loved ones. Campaign: Giving Cards With Heart for Valentine’s Day Client: Moonpig PR Team: Brands2Life Timing: February 2018 Summary Some cards mean more than others. To help Moonpig stand out from… Continue reading PR Case Study: Brands2Life – Cards With Heart