After Nyne will now be able to offer an enhanced service for the marketing and promotion of the arts.
Adam Rutherford, Alexander PR’s founder and director, will join After Nyne’s board of directors and lead its PR and marketing comms. He has also been appointed editor-at-large at After Nyne Magazine, the group’s bi-monthly art title.
Rutherford said: “The acquisition of Alexander PR allows us to extend our offering to our clients, whose objective is to authentically engage with the arts, while creating a new agency model that provides artists with tangible revenue generating opportunities.”
Jennifer Conner, After Nyne Creative Services Group director and publisher, added: “The acquisition of Alexander PR provides a complementary addition to the group’s existing portfolio of businesses. We are delighted that Adam and his team have agreed to join us at what is a pivotal time in the next phase of the group’s growth.”
The group also plans to launch an online gallery this autumn.
- Pictured: After Nyne directors Jennifer Conner (left), Adam Rutherford (centre) and Claire Meadows