Mongoose Sports & Entertainment has been appointed to publicise the UK launch of National Geographic Food magazine, which takes place today.
APL Media Limited selected the agency to provide ongoing media outreach and comms support for the title because of its heritage in food PR.
“Mongoose has been instrumental in helping us launch this highly anticipated new title, and we look forward to working with the team to achieve our common goal,” said Maria Pieri, National Geographic Food’s launch editor and editorial director. “With Mongoose’s food expertise and our magazine experience, we see this being a fruitful and rewarding partnership.”
Chris O’Donoghue, Mongoose’s chief executive, added: “Our passion, combined with our experience in both food and media PR – including our work with brands like The World’s 50 Best Restaurants and The Economist – makes us ideally placed to manage this pivotal launch campaign.
“We look forward to helping National Geographic Food be the magazine on everyone’s lips.”