AMEC 2016: Annual summit set to open in London

The Association for the Measurement and Evaluation of Communication (AMEC) is set to launch its annual International Summit in London this week (15-16 June).

With Gorkana as headline sponsor, the conference gives attendees the opportunity to discuss the latest developments, learning and new ideas in communications measurement.

On Wednesday, the event will  host a range of senior level speakers from the likes of Visa Europe, UNICEF, Hilton, Microsoft and more. Speakers are set to discuss a range of topics, including how metrics can draw the attention of senior management, how to integrate them into your campaigns and how to deliver results.

Thursday’s event will include workshops that explain and examine how measurement is put into practice. At 7:30pm that evening, the AMEC Awards 2016 will be held and will recognise the best of communications research and analytics from around the world.

The summit is taking place at Hilton London Bankside, 2-8 Great Suffolk Street, London SE1 0UH from 8am – 8:30pm on Wednesday and Thursday (with registration today) and the AMEC Awards are taking place at 8 Northumberland Avenue, Central London, from 7:30pm onwards on 16 June.

Related Posts
How to communicate about PR measurement
PR remains an obscure discipline from an outsider’s point of view. Therefore, it goes without saying that its measurement probably baffles more people than we think, including [...]
Abe Smith: Tarot cards, crystal balls and the democratisation of analysis
On stage in Barcelona, surrounded by hundreds of the most attuned PR professionals globally, it hit me – right then, right there. As I said the words “a PR evolution is [...]
How AMEC’s ‘maturity mapper’ will transform the PR industry
How AMEC’s ‘maturity mapper’ will transform the PR industry
AMEC’s Measurement Maturity Mapper will help communicators uncover the vital insights they need to build more effective PR campaigns, its creators said in this week’s webinar [...]
Cision celebrates a golden night at the AMEC Awards
Cision celebrates a golden night at the 2018 AMEC Awards
It was a golden night for Cision at last night’s AMEC Awards, as its companies took home a combined 12 prizes, including four Gold awards. Cision achieved a sweep of the [...]