Polygon PR promotes Hearts in Harmony

New aid agency Hearts in Harmony, which aims to help raise money to fight heart disease in both children and adults through classical music events, has appointed charity specialist Polygon PR to handle its PR.

Polygon1

Tasmin Little and the Orpheus Sinfonia

London-based property entrepreneur Shan Liew founded Hearts in Harmony earlier this year. The organisation hosts regular events that combine classical music, art and culture to raise money for multiple heart organisations.

Polygon has been briefed to increase the charity’s profile in the UK’s lifestyle, consumer and national press. The agency has also been tasked to help promote events through London, regional and music media.

Liew said: “Polygon is an ideal PR agency for Hearts in Harmony, as the team shared our vision from the start; to spread our love for music and to save lives in the UK and beyond. Polygon deeply believes in our vision and will deliver us the creative ideas we need to grow.”

Activity has already started for Polygon, with an inaugural classical music event, Tasmin Little & Orpheus Sinfonia, in London on Thursday 23 June 2016.

The agency helped raise awareness to sell tickets, resulting in raising £8,888 for Great Ormond Street Hospital. Funds are to be spent on a new heart defibrillator.

Mark Southern, co-founder of Polygon, added: “We are ecstatic to be working with Hearts in Harmony. We view this visionary charity’s unique aim, of uniting music and heart causes, as bringing happiness to many lives, through their magical fund-raising events and festivals planned over the coming months. Watch this space.”

Related Posts
Opinion: How challenger agencies can compete with the big agency networks
Barbara Bates, global CEO at Hotwire, highlights the key areas where challenger agencies can go the extra mile to compete with their larger counterparts. For a long time in [...]
60 Seconds with The Academy co-founder Mitch Kaye
60 Seconds with The Academy co-founder Mitch Kaye
Mitch Kaye, co-founder of The Academy, reveals why he and Dan Glover started their second agency, how the pair work together and his love of AFC Bournemouth. What made you [...]
Discover how PR can move from evolution to revolution
At CommsCon earlier this month, we heard a range of fantastic speakers articulate their view of what comms professionals can do to improve their output. They encouraged their [...]
Brendon Craigie Tyto PR
Opinion: Why “PR” is having a renaissance
Brendon Craigie, co-founder and managing partner at Tyto PR, examines why PR professionals are once again adopting the PR moniker. The public relations industry is in the [...]