Hill + Knowlton Strategies (H+K) Chicago’s Jessi Langsen has joined the agency’s London office to lead the Content + Publishing approach for its Healthcare sector business.
Langsen was previously vice president of social at H+K Chicago, where she led digital and social media campaigns for consumer, corporate, B2B and public affairs clients.
Before H+K, she managed national social media content for the ‘Obama for America 2012’ campaign, launching @MichelleObama on both Twitter and Instagram.
In her new role, Langsen will report to Jessica Walsh, MD, healthcare at H+K London.
Walsh said: “Jessi’s role represents an exciting focus for our team. We are committed to creating modern healthcare campaigns and content that are accessible, health-literate and useful. Making sure we meet the needs of the audience, and publish in the right places in the right format is fundamental to success.
“Jessi brings fresh thinking to this effort, which will, no doubt, lead to work that will make a difference to patients and clients.”
Langsen added: “Working with a team of this calibre in a market like London is a dream. I’m excited to add whatever I can to a healthcare team that puts people at its centre and to be working alongside such accomplished peers already driving H+K content and publishing.”