Speed Communications has appointed Sarah Firth to be its first creative director, working across all three of the agency’s divisions.
Firth was previously creative director at Lexis PR and strategy lead at TVC. She has experience in producing award winning creative campaigns in both the B2B and consumer sectors.
The agency believes that Firth’s appointment illustrates its commitment to providing creative ideas based on insight and strategic thinking.
Kelly Pepworth, MD at Speed, said: “Sarah has a fantastic creative pedigree of delivering award-winning, impactful campaigns. She will be working closely with all our divisions to ensure we are constantly challenging ourselves to bring best in class thinking that excites our clients, engages their audiences and inspires influencers.
Firth added: “It’s a hugely exciting time to be at Speed. I’m looking forward to taking the creative foundations of the business and building it into a powerhouse offer that genuinely delivers.”