The Aspectus team will promote Cavendish Asset Management’s various funds and fund managers to the retail investor, high-net-worth, financial intermediary and institutional markets.
Cronan MacMahon, sales and marketing director at Cavendish Asset Management, said: “Communications in fund management has never been more important. Aspectus offers a specialist service with a true understanding of the sector. We’ve already seen the direct impact of its results-focused approach and we are delighted to have the team on board.”
Ellie Bacon, group director at Aspectus, added: “Our top-tier media relationships combined with our ability to engage the investment press will enhance the profiles of Cavendish spokespeople and promote their expertise within the industry. We’re pleased with our early successes and look forward to a successful long-term relationship with Cavendish Asset Management.”
Cavendish Asset Management specialises in long-only equity investment. Since its inception in the 1980s, the boutique manager has launched funds in Asia, Europe, Japan and North America.
Aspectus, the engagement agency, is an international communications agency specialising in financial services, energy, technology and engineering.