McFrank, the Glasgow-based consumer PR agency and Scottish arm of Frank PR, has been chosen by the SSE Scottish Music Awards to provide strategic comms activity ahead of the annual event in November.
The SSE Scottish Music Awards has been the main fundraising event for Scotland’s only music therapy charity, Nordoff Robbins, since 1996.
Celebrating the great and the good of the Scottish music industry, former winners have included Paolo Nutini, The View, Amy MacDonald, Jimmy Somerville, the Bay City Rollers and Wet Wet Wet.
Claire Morrison, GM of McFrank, said: “The Scottish Music Awards is a stand-out major event here in Scotland and we are incredibly proud to have been awarded such a prestigious piece of work.
“There is both a creative and strategic remit with this brief, so it’s right up our street and we can’t wait to get started.”
The appointment is the latest in a series of major music and event wins for the Scottish agency. McFrank recently delivered the PR for The West End Festival Fiesta – a series of gigs held at Glasgow’s Kelvingrove Bandstand, featuring Billy Ocean, De La Soul and Sister Sledge.