The Printworks calls in Down at the Social

Down at the Social has been appointed by Manchester-based entertainment complex The Printworks to handle its PR and social activity, following a four-way pitch.

Down at the Social will be the first agency appointed by the city centre venue to create an integrated down at the socialstrategy, including both PR and Social activity.

Working closely with The Printworks’ in-house team, Down at the Social will create content across all channels for the business.

Fred Booth, centre director at The Printworks, said: “The track record Down at the Social has in terms of immersing itself in the Manchester scene and getting measurable results, spoke for itself. It won the business based on the levels of coverage I’ve seen it achieve for current clients, as well as the team’s creativity and enthusiasm.”

Daisy Whitehouse, Down at the Social MD, added: “Having worked with Fred previously, I’ve always been keen to get The Printworks on board as a client. It has a fantastic calendar of events, top tenants and proven creativity within the team. With this there’s so much scope for both PR and social that our team can’t wait to get started and show what we can do for them.”

Related Posts
Opinion: How challenger agencies can compete with the big agency networks
Barbara Bates, global CEO at Hotwire, highlights the key areas where challenger agencies can go the extra mile to compete with their larger counterparts. For a long time in [...]
60 Seconds with The Academy co-founder Mitch Kaye
60 Seconds with The Academy co-founder Mitch Kaye
Mitch Kaye, co-founder of The Academy, reveals why he and Dan Glover started their second agency, how the pair work together and his love of AFC Bournemouth. What made you [...]
Discover how PR can move from evolution to revolution
At CommsCon earlier this month, we heard a range of fantastic speakers articulate their view of what comms professionals can do to improve their output. They encouraged their [...]
Brendon Craigie Tyto PR
Opinion: Why “PR” is having a renaissance
Brendon Craigie, co-founder and managing partner at Tyto PR, examines why PR professionals are once again adopting the PR moniker. The public relations industry is in the [...]