Co-founder Diaferia leads Infinite Spada MBO
A management team at global comms consultancy Infinite Spada, lead by co-founder Jamie Diaferia (pictured), has acquired co-founder Gavin Ingham Brooke’s majority shareholding for an undisclosed sum.
Diaferia, who founded Infinite PR in 2001 in New York, will succeed Ingham Brooke as Global CEO and majority owner. Ingham Brooke, who founded Spada in London in 1994, will become of counsel to the agency.
Zach Olsen, head of Infinite Spada’s San Francisco office, will become global president and join Diaferia on the firm’s global board. COO Isabel Podda, and directors Scott Addison, Ryan McSharry and Bruce Wraight, will lead Infinite Spada’s London team.
Diaferia said: “I am honoured to continue what Gavin started in London more than 20 years ago. Under his leadership Spada grew to become the go-to PR agency for professional services firms. I’m looking forward to leading Infinite to the future alongside the smartest, most successful team in the business, and continuing to grow our communications and PR, branding and content services.”
Infinite PR and Spada merged in 2014 and provide specialist services in PR, branding and content. Its clients span the legal, real estate, property, infrastructure, corporate, pensions and asset management, accountancy and not-for-profit sectors.