Opinion: Trade show marketing must evolve to survive
Opinion: Trade show marketing must evolve to survive
The traditional trade show model is dying, argues Saskia Stolper, director, Germany at Red Lorry Yellow Lorry. She looks at what’s next in today’s rapidly evolving [...]
Opinion: Trade show marketing must evolve to survive
Red Lorry Yellow Lorry launches German operation
Specialist tech consultancy Red Lorry Yellow Lorry has announced that it will open an office in Berlin, headed by former Hotwire Germany head of client services and corporate [...]