Daily Mirror’s Nada Farhoud: The relationship is the most important thing

Taking the time to build and maintain relationships is the key ingredient to successful PR-journalist relations. That was one of the key takeaways from the What journalists want discussion at Cision’s CommsCon. In a panel discussion moderated by Richard Griffiths, director, strategic communications at Ketchum, journalists from national and specialist publications agreed that there have… Continue reading Daily Mirror’s Nada Farhoud: The relationship is the most important thing

KFC’s Jenny Packwood: Fill the vacuum with positive news

No one seeks a crisis, but being ready for one is imperative when disaster strikes, a packed audience was informed during the Crisis killers: a reputation management masterclass session at Cision’s CommsCon. In a panel discussion and presentation led by Tom Ritchie, Cision’s VP GTM EMIA, crisis communications experts considered the dangers of letting the media… Continue reading KFC’s Jenny Packwood: Fill the vacuum with positive news

Storytellers reveal how to develop great campaigns at CommsCon

Creative storytelling was the order of the day at CommsCon, as a quartet of fabulous female storytellers shared their thoughts on how to develop engaging narratives in the day’s opening panel discussion. Chaired by PRWeek editor-in-chief Danny Rogers, the panel featuring Virgin’s head of media relations Tamara Bennett, Adobe’s group manager, EMEA communications, Kelly Bergl,… Continue reading Storytellers reveal how to develop great campaigns at CommsCon

Our key takeaways from CommsCon

We promised that CommsCon would be a day of discussion, insight and debate, and judging by the response we’ve had from our delegates, we are delighted to have lived-up to the billing and are thankful so many of you joined the comms revolution! We’re glad that every session provided some great insights and tips for how… Continue reading Our key takeaways from CommsCon

Sir Craig Oliver: “Tell your own story, or it will be told for you”

Sir Craig Oliver, David Cameron’s former director of politics and communications, gave the keynote speech to an enthralled and packed Hawker House at CommsCon on Tuesday. He provided a fascinating insight into his time in Number 10, his thoughts on what went right and wrong in the Brexit campaign, and the lessons he’s taken from… Continue reading Sir Craig Oliver: “Tell your own story, or it will be told for you”

One day to go until CommsCon

The time has come. A night of fireworks will be followed by a day of revolution at CommsCon tomorrow. Hundreds of comms revolutionists will march on Hawker House to hear how the earned media landscape is changing, the opportunities this evolving landscape presents and ideas they can implement in their 2019 comms strategies. As well… Continue reading One day to go until CommsCon

PR news round-up (22 October – 2 November)

Here’s a bumper round-up of the last two weeks’ PR news, featuring the countdown to CommsCon, W’s acquisition of LOTUS and account wins for The Academy and Headland. CommsCon We’re looking forward to seeing our fellow comms revolutionists who have confirmed their place at CommsCon next Tuesday. Find out how to get a goody bag… Continue reading PR news round-up (22 October – 2 November)

Opinion: Brand purpose is everywhere

Alex Clough, creative strategy director at Splendid Communications, discusses the findings of the agency’s Brands’ permission to speak report into social purpose campaigns.  Shaving brands are turning their backs on the stereotypical ‘real man’ to redefine what it means to be masculine. Mental health awareness is being championed by everyone from car manufacturers to broadcasters. Fashion… Continue reading Opinion: Brand purpose is everywhere

First 50 CommsCon attendees to receive fabulous goody bags

The comms revolution is nearly upon us! With one week to go until CommsCon, we’re offering delegates the chance to get the day of discussion, insight and debate off to a flying start. As always with a revolution, it takes a small group of people to ignite the spark. So, to reward our most enthusiastic… Continue reading First 50 CommsCon attendees to receive fabulous goody bags

Cision Comms Cloud named best social listening tool at Social Media Marketing Awards

Cision is thrilled to announce that the Cision Communications Cloud® has won the Social listening tool of the year prize at Social Day’s 2018 Social Media Marketing Awards. At last night’s ceremony in Covent Garden’s Club Tropicana, the Comms Cloud was crowned best social listening tool following a public vote, with the platform up against the… Continue reading Cision Comms Cloud named best social listening tool at Social Media Marketing Awards