60 Seconds with Campaign Collective’s Simon Francis

Simon Francis, a founder member at Campaign Collective, discusses why he created a PR agency as a social enterprise, recent award wins and why it eschews job titles. You’ve recently won the Consultancy of the Year award at the Better Society Awards, congratulations! What did winning the award mean to you? We weren’t just up against… Continue reading 60 Seconds with Campaign Collective’s Simon Francis

How PR measurement saves lives

9166191 - nurse cares for a elderly woman lying in bed

In 2017, the government made an announcement that could have been disastrous for stroke survivors throughout the UK. It had decided not to replace the National Stroke Strategy for England when it expired at the end of the year. The Stroke Association argued that stroke is a unique condition requiring its own plan to drive… Continue reading How PR measurement saves lives

Prostate Cancer UK and Ava Women choose instinct

Men’s health charity Prostate Cancer UK and fertility specialist Ava Women have appointed instinct to raise awareness of the work they do. Prostate Cancer UK has also briefed the agency to drive sign-ups for the March for Men events taking place in seven cities across the UK this Father’s Day weekend. Instinct will target women’s… Continue reading Prostate Cancer UK and Ava Women choose instinct

Louise Robertshaw joins London’s Air Ambulance as marcoms director

London’s Air Ambulance, the emergency service’s charity, has appointed Louise Robertshaw as its director of marketing and communications. Robertshaw was previously head of communications and campaigns at Guide Dogs. She spent nine years developing Guide Dog’s marcoms function, leading its brand strategy and instigating a charity-wide “digital-first” strategy. London’s Air Ambulance recently merged its marketing… Continue reading Louise Robertshaw joins London’s Air Ambulance as marcoms director

Creative Shootout 2018 opens for entries

This year’s Creative Shootout award is now open for entries, with a £30,000 brief for hunger charity FareShare on offer for the winning agency team. The winner will also receive a £250,000 media prize fund from digital advertising partnership 1XL to help stage the campaign. The organisation represents 800 local news brands and has a unique… Continue reading Creative Shootout 2018 opens for entries