Sky has appointed Debbie Klein to the newly created position of group chief marketing and corporate affairs officer.
She will be responsible for the company’s overall brand and marketing development, as well as assuming overall leadership for corporate Affairs and Sky’s Bigger Picture programme. She will join the Group Executive Leadership Team and report directly to chief executive Jeremy Darroch.
Klein joins from integrated comms and marketing business Engine Group, where she was CEO for Europe and Asia Pacific. Under her leadership the company saw substantial growth and was named a Sunday Times ‘Best Company to Work For’ seven years in a row from 2011-2017.
Darroch said: “We are delighted to welcome Debbie to Sky. She is an outstanding leader, who has an excellent track record and I know that she will be a great addition to our leadership team. We are all very much looking forward to working with her as a colleague.”
Klein added: “I have loved working with Jeremy and the team at Sky as clients over many years, so the opportunity to step inside at such an exciting time and be part of shaping the future was one I simply could not pass up.
“It has been a privilege to lead Engine and I know I leave it in great shape, with an outstanding leadership team who will continue to grow and evolve it.”