GK Strategy hires former coalition cabinet minister David Laws

GK Strategy has appointed former coalition cabinet minister David Laws as strategic adviser.

Emily Wallace and David Laws

Laws was cabinet minister during the 2010-2015 Coalition Government. He was an architect of the Coalition Government as one of the chief negotiators responsible for implementing the 2010 Coalition Agreement between the Liberal Democrats and the Conservatives.

During his time in government he held a range of briefs including Chief Secretary to the Treasury, Minister of State for Schools in the Department for Education and Minister of State in the Cabinet Office.

Laws said: “I am delighted to join GK as a Strategic Adviser. It is a young, dynamic and exciting consultancy with a completely different approach and ethos to other agencies in the sector. They have an interesting mix of clients, many of which operate in sectors that interest me greatly.

“From my experience in Westminster over the last 20 years there are many policy areas where I have developed a detailed understanding of which will support GK and its clients, but also in areas that I am yet to work in directly, I will be able to unpick some of the challenges that organisations are facing in better communicating their message to government and the media.”

GK Strategy CEO, Emily Wallace, said: “David’s appointment is an exciting moment for GK and its staff. His Cabinet-level experience and understanding of decision making at the heart of Government will be invaluable to the engagement campaigns we support our clients to deliver.

“We have seen GK go from strength to strength since its inception nine years ago and David coming on board represents an important milestone for our agency.”

Related Posts
Opinion: How challenger agencies can compete with the big agency networks
Barbara Bates, global CEO at Hotwire, highlights the key areas where challenger agencies can go the extra mile to compete with their larger counterparts. For a long time in [...]
60 Seconds with The Academy co-founder Mitch Kaye
60 Seconds with The Academy co-founder Mitch Kaye
Mitch Kaye, co-founder of The Academy, reveals why he and Dan Glover started their second agency, how the pair work together and his love of AFC Bournemouth. What made you [...]
Discover how PR can move from evolution to revolution
At CommsCon earlier this month, we heard a range of fantastic speakers articulate their view of what comms professionals can do to improve their output. They encouraged their [...]
Brendon Craigie Tyto PR
Opinion: Why “PR” is having a renaissance
Brendon Craigie, co-founder and managing partner at Tyto PR, examines why PR professionals are once again adopting the PR moniker. The public relations industry is in the [...]