FleishmanHillard Fishburn (FHF) has made Louise McHenry account director within its corporate team.
A former trade press journalist, McHenry recently spent three and a half years in the corporate communications practice at Weber Shandwick, where she focused on the energy and professional services sectors.
McHenry said: “I’m delighted to be joining FHF. The agency and the corporate team in particular are involved in great creative work with clients in the UK and across the world.”
Stephanie Bailey, corporate team head at FHF, added: “I’m really pleased to announce Louise as the newest recruit in our growing corporate practice. Her years of agency experience and journalistic background are welcome additions to the team and we’re excited for her to help us continue evolving the great work being undertaken on some of our finest accounts.”
McHenry will support client activity on accounts including packaging firm Smurfitt Kappa and Cereal Partners Worldwide, a joint venture between General Mills and Nestlé, and the manufacturer of leading breakfast cereal brands including Nesquik and Cheerios.