Michael Ann Thomas has joined APCO Worldwide to head up its technology practice in North America.
A former Edelman executive, Thomas has joined APCO Worldwide as technology practice chairwoman for North America, responsible for all technology practice strategy and execution in the region, and for the growth of APCO’s global tech presence.
Nelson Fernandez, chairman, North America at APCO, said: “Today, traditional enterprises are technology-enabled companies that want to provide immersive experiences, across devices and environments, for consumers and businesses. This has led to a deluge of new services, solutions and applications.
“Michael has inimitable forethought and understands this great demand on businesses, to provide better precision, personalisation and efficiency.”
In her role as vice president, group director at Edelman, Thomas led the firm’s Health Technology offering. She’s also held roles at RH Strategic Communications, Barokas PR and Ogilvy PR.
Thomas said: “APCO’s rich history in issues management aligns well with the transformation we’re seeing across businesses in every vertical, as they defend and evolve their brands.
“I am excited to continue building from this DNA, helping our clients articulate their unique value proposition and compete on new standards. We have a strong bench of seasoned subject matter experts here at APCO, across North America and abroad, who will support this effort.”