Lansons has enhanced its healthcare team with the appointment of Red Door Unlimited’s Kate Aldous as an associate director.
Aldous has been briefed to bolster Lansons’ capability in the corporate healthcare sector. Over the last three years, the agency has worked on projects in the public and private sector for clients including Novartis, MSD, and Simply Health.
She will work closely with the existing Lansons Health and Change and Employee Engagement teams, reporting to Lansons’ joint-MD, Scott McKenzie.
Aldous has 11 years’ health comms experience and has led ethical and consumer healthcare campaigns for leading pharmaceutical companies at a UK and global level.
At Red Door Unlimited, she provided senior level consultancy to clients including Sanofi, Astellas, Pfizer, Novartis, Merck Sharp & Dohme, Lily and AstraZeneca.
She was also part of the leadership team responsible for financial best practice and driving new business during her five years at the agency.
McKenzie said: “We’ve brought Kate into Lansons to help service the growing demand we’re seeing in the healthcare space. We’re doing a lot more work across the sector, but in particular projects based around business transformation, corporate reputation, innovation and brand. Kate is a wonderful consultant and her experience will be incredibly valuable as we continue to build our presence in a sector that faces many reputational and business challenges.”
Aldous added: “I’m delighted to have joined the team at Lansons. I was attracted to the consultancy because of its truly integrated offering and future-thinking focus, which is successfully delivering exciting results for clients, including in the evolving healthcare sector. I’m looking forward to working with some of Lansons’ diverse existing client base, as well as helping to grow the healthcare business further.”