Retail

Golley Slater PR has won two PR briefs from pub operator New World Trading Company and quality assurance scheme Woodsure. The agency has been briefed to handle the consumer [...]

Retail chain Poundland has hired FleishmanHillard Fishburn to handle its consumer PR and social media following a competitive pitch. The new arrangement is put in place this [...]

Golin has been chosen to handle the UK launch of razor manufacturer Dorco and promote its new subscription service. Dorco, which launched in South Korea in 1955, provides [...]

Morrisons,  the UK’s fourth largest supermarket chain, has chosen Cirkle as its product PR agency as part of a planned review of its marketing agencies. Cirkle will be [...]

Lidl, Britain’s fastest-growing supermarket*, has appointed W as its UK PR agency ahead of a major expansion programme. W, which won the account following a competitive pitch [...]

W has won PR briefs from Trouva, an online store that curates products from independent boutiques across the UK, and luxury yachting publisher Boat International Media. [...]

Find out what Red Hot Penny did to launch the first 30 Day Battery Smartwatch, which led to impressive global coverage and more than 250 pre-orders before launch. [...]

Retail business Costcutter Supermarkets Group, which owns the Costcutter and Kwiksave brands, has appointed MCG to deliver an “extensive” trade and corporate PR [...]

M&C Saatchi PR has been appointed by Jacamo, the online menswear brand, to support Jacamo with both brand and product PR. The e-tailer wants to be seen as a fashion [...]

Bright Light has been appointed to handle the PR for British hosiery brands Pretty Polly and Aristoc, writes Louise Pantani. Founded in 1919, Pretty Polly provides over 90 [...]

When Energizer approached Cirkle to launch its EcoAdvanced battery, which is made from recycled batteries, the agency created an attention-grabbing, battery-powered, a four [...]

Professional camera manufacturer Hasselblad, which celebrates its 75th anniversary this year, has appointed Neville McCarthy Associates to handle its PR and comms activity in [...]

Rebecca Shelley, corporate affairs director at Tesco, will leave the business in February after nearly four years at the retailer. Shelley joined Tesco in May 2012 and helped [...]

Personalised card and gifting retailer Moonpig.com has chosen Popcorn PR as its retained consumer PR agency, following a competitive pitch. The agency has been briefed to [...]

adidas has brought in Hope&Glory to handle the PR around its running and women’s performance categories, following a competitive pitch. The agency has been briefed to work [...]

Dorel UK, manufacturer of baby car seat Maxi-Cosi and pushchair Quinny, has appointed Red Consultancy as its UK comms agency, following a five-way pitch. Dorel is a major [...]

Golley Slater PR North has won a pitch to run the consumer and corporate comms for John Lewis’ upcoming Leeds shop opening. The John Lewis site is a £35.5m investment by the [...]

To launch EE’s world first 4G-enabled camera 4GEE, M&C Saatchi PR was briefed to come up with an unforgettable moment to secure national front page coverage. To [...]