Opinion: Lack of CEO engagement in comms impacts business growth

Laura Tallett, director of business and corporate at Speed Communications, discusses the struggle of engaging CEOs in marketing activity and how to overcome these barriers. Gaining buy-in from the senior leadership team is paramount to any successful comms strategy, yet many businesses face challenges when it comes to engaging their CEO in their marcomms programme.… Continue reading Opinion: Lack of CEO engagement in comms impacts business growth

Ultimate Finance Group appoints Speed Communications

Ultimate Finance Group, an independent provider of finance to UK business, has appointed Speed Communications to raise awareness of the importance of good funding, as the company begins to roll-out a new business strategy and undergo a major brand overhaul. Ultimate Finance has spoken with a number of businesses, identified what they want from investorsĀ and… Continue reading Ultimate Finance Group appoints Speed Communications