Unilever’s Geoff McDonald joins Burson-Marsteller with corporate purpose remit
Burson-Marsteller has appointed Geoff McDonald, Unilever’s former global VP of HR for marketing, comms, sustainability and global talent, as a senior advisor on corporate [...]
The Gorkana Weekly Industry News Brief: AMEC summit special
Missed out on this week’s PR News? Get your handy round-up of the essential highlights of PR and media stories, features and events content over the last seven days on Gorkana [...]
AMEC 2016: Chris Foster, worldwide executive vice president at Burson-Marsteller
At the AMEC summit, Chris Foster, worldwide executive vice president at Burson-Marsteller, explains why he believes ‘metrics matter’, talks about measurement as a [...]
Burson-Marsteller appoints head of brand comms
Burson-Marsteller UK has appointed Debi Clay-Moore as director of its brand communications practice. Clay-Moore will report to Burson-Marsteller’s UK CEO, Amanda Pierce. [...]
Burson-Marsteller to promote Aarhus as culture capital
Burson-Marsteller’s brand and consumer practice has been chosen to promote Denmark’s second largest city, Aarhus, in the run-up to its year as the European Capital of Culture [...]
Burson-Marsteller acquires majority stake in Effect PR
Global publication relations and communications firm Burson-Marsteller has agreed to acquire a majority stake in Turkish communications agency Effect PR. Headquartered in [...]
White Paper: Crisis comms in the evolving media landscape
Everyone – from organisations to individuals – is vulnerable to crises. When it comes to crisis situations the question is not if it will affect your brand or [...]
OPINION: When brands should speak up on Brexit
Andrew Clark, recently appointed public affairs director at Burson-Marsteller and a former deputy business editor of The Times, identifies four key questions business [...]
Burson-Marsteller appoints The Times’ Clark
Burson-Marsteller UK has appointed The Times‘ Andrew Clark as a director in its public affairs team. Clark was most recently deputy business editor at The Times, where [...]
Mike Love steps down as chairman of Burson-Marsteller
Burson-Marsteller has announced today that its chairman, Mike Love, is to step down with immediate effect. It is understood that Love is stepping down from his role as [...]
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