60 Seconds with Tyto PR’s Brendon Craigie

Brendon Craigie, co-founder and managing partner at Tyto PR, reveals why the agency has a flexible working model, the most challenging and rewarding aspects of founding a business and what the next big tech innovation will be. What were the challenges moving from running a large agency like Hotwire to then going back to founding… Continue reading 60 Seconds with Tyto PR’s Brendon Craigie

Meet the Journalist: TI Media’s Lucy Gornall

Lucy Gornall, health and fitness editor of TI Media’s weekly magazines, reveals how she is able to manage content across multiple publications, how she likes to work with PRs and combining work with her role as a personal trainer. You are health and fitness editor across TI Media’s weekly publications, what does that entail? I… Continue reading Meet the Journalist: TI Media’s Lucy Gornall

60 Seconds with TVC Group’s James Myers

James Myers, group managing director at TVC Group, reminisces about his time at the agency as it celebrates its 20th anniversary. TVC Group has just turned 20, with you at the agency for 17 of those years. What was it that attracted you to the business? There was no other company in the comms industry doing… Continue reading 60 Seconds with TVC Group’s James Myers

60 Seconds with Bland PR’s Alice and Heidi Bland

Alice and Heidi Bland, co-founders of Bland PR, reveal what it’s like to work with your twin, the pair’s complementary backgrounds and how the agency combines both freelance and agency models. Alice, why did you decide to launch your own agency at such a young age? Creatively, Bland PR has been in the making for… Continue reading 60 Seconds with Bland PR’s Alice and Heidi Bland

60 Seconds with Quill PR’s Louise Hill

Louise Hill, head of content at Quill PR, discusses switching from journalism to a content-focused PR role, the importance of content to a business and the big issues facing the financial sector. You’ve just moved from journalism into a PR/content role, why did you make the move and what do you expect the main differences… Continue reading 60 Seconds with Quill PR’s Louise Hill

60 Seconds with Heavyweight Sports’ Adam Roland

Adam Roland, founder of Heavyweight Sports, discusses why he left talkSPORT to set up the agency, its new Pound for Pound content arm and his favourite PR stunt. What made you decide to move from talkSPORT to set up Heavyweight Sports? Whilst at talkSPORT we discovered that traditional agencies would operate in their own sports,… Continue reading 60 Seconds with Heavyweight Sports’ Adam Roland

60 Seconds with Aduro Communications’ Natalie Luke

Natalie Luke, founder of Aduro Communications, explores the importance of measuring PR output to business objectives, the entrepreneurialism of ex-Shine staff and the importance of flexible working. You, like a number of others, set up an agency after working at Shine. What is it about the agency which gives staff confidence to build their own… Continue reading 60 Seconds with Aduro Communications’ Natalie Luke

60 Seconds with the Cricket World Cup 2019’s Adrian Wells

Adrian Wells, director of marcomms and ticketing for the Cricket World Cup 2019, discusses the local organising committee’s strategy to promote next year’s tournament. What are the key aspects of your marcomms strategy for the Cricket World Cup? Our goal is to deliver the ‘greatest ever cricket celebration’ to both a domestic and international audience.… Continue reading 60 Seconds with the Cricket World Cup 2019’s Adrian Wells

60 Seconds with Fusion Media’s Adam Tranter

Adam Tranter, founder of Fusion Media, reveals how he transitioned from being a racing cyclist to an agency founder, why Fusion focuses on endurance sports and what the future holds for cycling. How did you end up transitioning from a racing cyclist to a PR agency founder? Completely by accident. I wish the answer was… Continue reading 60 Seconds with Fusion Media’s Adam Tranter

60 Seconds with RunRagged’s Simon Addy

Simon Addy, owner and director of talent booking agency RunRagged, reveals how PRs should go about working with influencers and which celebrities he’d love to work with. Can you give a brief outline on what RunRagged does? For over 20 years, RunRagged has been helping PRs and brands connect with influencers and A-list talent for… Continue reading 60 Seconds with RunRagged’s Simon Addy