With Brexit negotiations finally underway, a panel of media, fintech and PR experts will meet in London next week to discuss why it’s essential for financial services businesses, from fintech start-ups to major banks, to have strong comms strategies.
Enter your details into the form below for an evening of drinks, canapes, PR discussion and networking opportunities on Tuesday 11 July.
The panel consists of industry authorities including Francesco Guerrera, Dow Jones’ head of EMEA, Imogen Bunyard, CEO at fintech consultancy Zerado and Natalie Orringe, group board director and innovation lead at Teamspirit. They will debate how financial brands can effectively communicate with their audiences in this uncertain economic and consumer environment.
Guerrera is one of the world’s leading business journalists. He has broken many of this century’s biggest financial stories – including AIG’s attempt to stave off bankruptcy at the height of the 2008 financial crisis and The Wall Street Journal’s award-winning investigation into mismanagement at bond giant Pimco.
Bunyard handles the operations, projects and stakeholder engagement across Zerado’s broad ecosystem. She facilitates collaboration between governments, regulators, industry, start-ups, investors and academics through innovative stakeholder management.
Orringe has worked in PR for over 15 years and is a founding member of Teamspirit Public Relations. She leads the agency’s dedicated fintech proposition, fintech propel, and is passionate about the role of purpose-driven communications in accelerating business growth.
The panel will be chaired by Philip Smith, Gorkana’s head of news and content and former Media Week editor.
Smith said: “We are in a period of unprecedented change in the UK and financial services brands are at the forefront of this disruption. We want to show how big the comms challenge is in this market. For instance, if you are a large financial corporation, how do you reassure your customers and staff about their security in the coming months? How can start-ups use comms to make their mark with the best talent, investors and potential acquirers?”
He continued: “We’ve already got some great guests lined up and I can’t wait to hear what they see as the important challenges, priorities and possible solutions.”
Tuesday 11 July
18.00 arrival (19.15 start) – 21.30
Balls Brothers Minster Court
Minster Pavement, Mincing Lane
Nearest tube stations: Fenchurch Street/Tower Hill
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