Rory Fletcher, head of Cohn & Wolfe’s political counsel team, is joining Citypress as a director in its strategic communications practice.
Starting in September, Fletcher will advise clients on political and regulatory issues as part of broader corporate reputation programmes.
Citypress clients include Lloyds Banking Group, Coca-Cola, Aldi and British Gas and it now employs more than 80 staff across offices in London, Edinburgh, Birmingham and Liverpool.
At Cohn & Wolfe, Fletcher advised international brands across sectors including financial services, food and drink, supply chain, extractive industries and manufacturing.
Patrick Tooher, who leads Citypress’ strategic media communications practice, said: “Whether publicly-listed or privately-owned, brands and businesses are increasingly looking for specialist support and senior counsel to complement their brand and corporate communications programmes.
He added: “This calls for a seamless approach to managing and mobilising stakeholders, not just the media, but also employees, customers, investors, City analysts, regulators and policymakers. Rory’s political advisory skills, experience and knowledge of Whitehall and Holyrood adds an important, extra dimension.”
Fletcher commented: “It’s an exciting time to be joining the agency and an interesting time in politics. Now more than ever brands are looking for specialist guidance on the changing landscape and its impacts on their business.”