The agency will provide support across Halfords’ corporate communications activities.
Emma Thomas, head of PR & CSR at Halfords, said: “As a business we continue to make good progress against our ambition to make customers’ journeys better. Teneo Blue Rubicon stood out for its strategic thinking, broad offer and its approach to our brief. We look forward to its support on this next phase of our journey.”
Z-PR remains consumer PR agency for Halfords.