A dedicated event for the pub industry, Pub17 is in its third consecutive year, and attracts more than 200 pub suppliers. The show will feature more than 20 free seminars – delivered by industry experts – and a Beer Writers Bar will showcase UK beer and brewers.
Sam Chance, marketing manager at PUB17, said: “We wanted an agency partner that shared our vision for the show and our ambition to make sure PUB17 is the ultimate event for insight, trading opportunities, business advice and networking. We are certain that FSC’s experience and contacts in the sector will help us to ensure this is our biggest and best show yet.”
FSC will help to raise the profile of Pub17, and will communicate ‘the breadth of insight’ revealed at the event.
Mark Stretton, managing director at FSC, added: “We love working with brands that take a slightly different approach and PUB17 is a fantastic show that we have been keeping our eye on since the beginning. We are looking forward to driving this campaign forward and working with the team to highlight new innovations that will be unveiled at the show. We’ll also be running the first on-site press office for the event and can’t wait until show day!”