Instinctif Partners has appointed Louisa Moreton as engagement director to its global engagement practice.
Moreton joins from MSLGroup, where she was managing director of its UK employee practice and has worked in several engagement and talent consultancy roles across the Omnicom group. Prior to that, Moreton worked for the UK government’s marketing and communications agency, the Central Office of Information, and for the Department for Education as a policy and communications lead.
Victoria Lewis-Stephens, managing partner at Instinctif, said: “Engagement continues to be a business critical issue worldwide and a key driver of a company’s success. It is no longer a “nice to have” but an integral part of ensuring companies deliver against their strategic goals and stay ahead of the competition.
“Louisa brings with her extensive engagement experience across multiple sectors and will be a critical part of our ability to stay ahead of the game and ensure our offer stays fresh, innovative and creative.”
Moreton said: “I’m delighted to have joined such a strong global team. Instinctif Partners is ambitious and has a great track record in innovation and growth. There is an exciting opportunity to develop the engagement offer further and to define and drive how engagement adds values to companies, people and society as a whole”.