Catch up on the week’s essential PR news, featuring Mongoose CEO Chris O’Donoghue, a trio of Cultural Comms wins and the ultimate media monitoring buyer’s guide. 2018 State of the Media webinar Fake news, declining trust in social media, search engines bypassing traditional outlets and more have transformed the media over the past 12 months. […]
Edelman has hired Andrew Wilson as executive director, purpose and Mark McGinn as director, brand and social purpose. In the newly created roles, the pair will work with brands to develop purpose strategies that build trust, boost commercial growth, create stakeholder value and deliver societal change. Wilson has 25 years’ experience helping multinational company executives […]
Clothing company Regatta Great Outdoors has handed its UK press and publicity brief to Label PR, following a competitive pitch. Label PR will focus on influencer outreach, events and celebrity services. It will also launch and manage a celebrity ambassador campaign for the brand in September. The agency’s activities will target specialist lifestyle and hobby […]
Jayna Rana, senior reporter at Investment Week, discusses winning her second AIC Trade Journalist of the Year award, what makes the title unique and how she likes to work with PRs. You have been crowned AIC Trade Journalist of the Year for two years in a row. What does this kind of recognition mean for you […]
Property guardian company PGP has appointed Munch to generate coverage for the firm in the mainstream and property trade press and profile its founder, Scott Franklin. Munch has been briefed to deliver a brand awareness campaign which challenges industry perceptions and creates a buzz that sets the company apart from its competitors. Franklin said: “I […]
Dating service Plenty of Fish has hired Tin Man as its first agency outside of the US and Canada to tell its story in the UK market. The company has briefed Tin Man to devise a strategic UK comms plan as part of a tailored approach to market-specific PR. Shannon Smith, senior PR and comms […]
For Cision’s 2018 State of the Media survey, we wanted to discover what the transformation the media has undergone over the past 12 months means for PR professionals. So, we polled 1,355 journalists from across the globe on declining trust in social media, search engines bypassing traditional outlets and more. We’ve published our findings and […]
Deals website Wowcher has enlisted Fanclub PR to run its UK press office and drive brand advocacy and search visibility for the business, following a competitive pitch. Alexis Harrison, head of external media at Wowcher, said: “Fanclub clearly understands our business and audience, and the team is a great fit for us. “PR plays a […]
MRM has hired Paul Thomas, a Daily Mail reporter specialising in mortgages and investments, as a consultant in its news and content team. He will help drive production of high-quality content for clients and will play an integral role in MRM’s consumer proposition. Thomas has eight years’ experience in financial services journalism. He has worked across […]
Here’s a round-up of the week’s essential PR news, featuring PrettyGreen’s Paddy Hobbs, the CIPR energy leadership platform and the PRCA’s 2018 census. Thought leadership Paddy Blewer, co-chair of the CIPR’s new Energy Leadership Platform, explores how the group will demonstrate the value of PR during a period of unprecedented change for the energy industry. 3 reputational […]